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Hot Little Number: Datsun 240Z

The game-changing sports car is very much on the up

Datsun 240Z

It wasn't just the ladies that loved the Datsun 240Z

The datsun 240Z exists so we can beat ourselves up. It’s a metaphor for the complacency of Western industry. Yet in our masochistic fervour the case for the 240Z is often overstated. Let’s put matters straight: it was not the world’s best-selling sports car. From 1969 to 1973 the Corvette more or less matched its numbers and the Mustang massively trounced it.

The 240Z was the sports car the West should have made. With 125mph, 151bhp, independent suspension, front discs, five-speed ’box and keen pricing, what was there not to like? Result: 90% went to the US. Plus a more telling stat: 156,000 240Zs were sold – twice as many as the E-type in half the time.

Where are they now? Fewer than 2000 came to the UK; they rusted; and motor sport honchos have murdered more. That’s history, and the recent rise in values has made 240Zs worth more than ‘cooking’ 911s. And anyone who’s driven a good one reckons that’s as it should be.

While there are E-type Jags at every classic car auction, 240Zs are few and far between, but well worth looking out for.

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Price points

It’s time to reappraise your prejudices

1990s Throughout the decade, while commentators quibble over the 240Z’s ‘borderline/future’ classic status, few good cars turn up at auction; yet the good ones defy price-guide prejudice. In 1996 a fine 240Z which made £7000 at auction was quite exceptional; ordinary examples were making half that, or less.

2000-2005 240Z remains a ‘best-kept secret’ and great value buy with little price movement; £5000 still buys plenty Datsun.

Today The secret’s out. In 2007 an original 240Z made £9775. In 2010 a restored example made £13,225. That’s E-type 2+2 money, and the highest UK auction price yet for a 240Z road car.

 
 
 
 

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